Christmas
Christmas remains an incredibly important time of the year for retailers, with several opportunities to encourage trade-up as shoppers prepare to share special moments with loved ones.
We have developed the seasonal ranges across the Kinder, Ferrero Rocher and Thorntons brands to provide both individual treats and sharing formats to meet shoppers’ needs for various occasions. While the core ranges of these widely-loved brands are available throughout the year, Ferrero Rocher and Thorntons products make especially great gifts during the Christmas period.
Product Recommendations
New to market in 2021, Ferrero Rocher Bars and Thorntons Pearls will provide shoppers with even more choice within the premium chocolate segment, ideal for sharing moments with friends and family. It’s important that retailers ensure they are stocking a strong core range to appeal to shoppers throughout the autumnal and winter seasonal confectionery trading spikes.
Ferrero Collection T15
- MSRP: €8.56
- Case Size: 6
Ferrero Collection T24
- MSRP: €12.79
- Case Size: 6
Ferrero Collection T32
- MSRP: €14.34
- Case Size: 6,24,72
Ferrero Collection T48
- MSRP: €21.07
- Case Size: 4
Ferrero Rocher T16
- MSRP: €8.60
- Case Size: 5
Ferrero Rocher T24
- MSRP: €12.29
- Case Size: 6
Thorntons Classic Milk, Dark & White 262g
- MSRP: €8.64
- Case Size: 6
Thorntons Continental 131g
- MSRP: €7.50
- Case Size: 6
Thorntons Continental 264g
- MSRP: €12.90
- Case Size: 6
Grand Ferrero Rocher 125g
- MSRP: €6.82
- Case Size: 125g x 8
Ferrero Grand Rocher Dark 125g
- MSRP: €7.99
- Case Size: 8
Thorntons Cheeky Reindeer 90g
- MSRP: €3.21
- Case Size: 12
Thorntons Cheeky Elf 90g
- MSRP: €3.21
- Case Size: 12
Kinder Bueno Advent Calendar 167g
- MSRP: €8.57
- Case Size: TBC
Kinder Santa Hollow Figures 110g
- MSRP: €3
- Case Size: TBC
Kinder Santa Surprise 75g
- MSRP: €3.65
- Case Size: TBC
Kinder Surprise Egg 100g
- MSRP: €7.74
- Case Size: TBC
Raffaello T23
- MSRP: €6.50
- Case Size: 8 or 6 depending on retailer
Christmas POS Display
We would encourage retailers to use branded POS units and displays will help to market products clearly in store, or alongside complementary products – such as wine or gift cards – to help to ensure that shoppers don’t forget to add confectionery to their basket, and allow them to cover a full gifting solution
in one trip.
